← All API operations

GET /api/v1/personas

Read personas

Authenticated and advertiser scoped. Cross-tenant resource access returns 404. Product/channel entitlements also apply.

Request

HTTP
GET /api/v1/personas

Use the configured API origin. Private requests require a verified Bearer credential; an agent mutation can additionally require exact approval headers. Authentication guide →

Responses

Reference schemas resolve through the downloadable OpenAPI components. The specification marks unmodeled success payloads; an unrestricted payload is not a promise that arbitrary fields exist.

400Invalid request or unsupported fields
Response contract
{
  "description": "Invalid request or unsupported fields",
  "content": {
    "application/json": {
      "schema": {
        "$ref": "#/components/schemas/Error"
      }
    }
  }
}
401Missing or invalid authentication
Response contract
{
  "description": "Missing or invalid authentication",
  "content": {
    "application/json": {
      "schema": {
        "$ref": "#/components/schemas/Error"
      }
    }
  }
}
403Permission or product scope refused
Response contract
{
  "description": "Permission or product scope refused",
  "content": {
    "application/json": {
      "schema": {
        "$ref": "#/components/schemas/Error"
      }
    }
  }
}
404Route or tenant-scoped resource not found
Response contract
{
  "description": "Route or tenant-scoped resource not found",
  "content": {
    "application/json": {
      "schema": {
        "$ref": "#/components/schemas/Error"
      }
    }
  }
}
409State, revision, approval, funding or idempotency conflict
Response contract
{
  "description": "State, revision, approval, funding or idempotency conflict",
  "content": {
    "application/json": {
      "schema": {
        "$ref": "#/components/schemas/Error"
      }
    }
  }
}
422Supplier configuration, capability or upstream refusal
Response contract
{
  "description": "Supplier configuration, capability or upstream refusal",
  "content": {
    "application/json": {
      "schema": {
        "$ref": "#/components/schemas/Error"
      }
    }
  }
}
429Rate limit reached; wait before retrying
Response contract
{
  "description": "Rate limit reached; wait before retrying",
  "headers": {
    "x-ratelimit-limit": {
      "description": "Maximum requests permitted in the current rate-limit window.",
      "schema": {
        "type": "integer"
      }
    },
    "x-ratelimit-remaining": {
      "description": "Requests remaining in the current window.",
      "schema": {
        "type": "integer"
      }
    },
    "x-ratelimit-reset": {
      "description": "Seconds until the current rate-limit window resets.",
      "schema": {
        "type": "integer"
      }
    },
    "retry-after": {
      "description": "Minimum seconds to wait before retrying.",
      "schema": {
        "type": "integer"
      }
    }
  },
  "content": {
    "application/json": {
      "schema": {
        "$ref": "#/components/schemas/Error"
      }
    }
  }
}
500Internal error; inspect state before retrying a mutation
Response contract
{
  "description": "Internal error; inspect state before retrying a mutation",
  "content": {
    "application/json": {
      "schema": {
        "$ref": "#/components/schemas/Error"
      }
    }
  }
}
503Dependency or authentication verifier unavailable
Response contract
{
  "description": "Dependency or authentication verifier unavailable",
  "content": {
    "application/json": {
      "schema": {
        "$ref": "#/components/schemas/Error"
      }
    }
  }
}
2XXSuccessful response. Response schema completeness: envelope-only. The request contract is complete; nested service payloads are not yet fully modeled in OpenAPI. Inspect returned fields before generating a typed SDK.
Response contract
{
  "description": "Successful response. Response schema completeness: envelope-only. The request contract is complete; nested service payloads are not yet fully modeled in OpenAPI. Inspect returned fields before generating a typed SDK.",
  "headers": {
    "x-ratelimit-limit": {
      "description": "Maximum requests permitted in the current rate-limit window.",
      "schema": {
        "type": "integer"
      }
    },
    "x-ratelimit-remaining": {
      "description": "Requests remaining in the current window.",
      "schema": {
        "type": "integer"
      }
    },
    "x-ratelimit-reset": {
      "description": "Seconds until the current rate-limit window resets.",
      "schema": {
        "type": "integer"
      }
    }
  },
  "content": {
    "application/json": {
      "schema": {
        "type": "object",
        "properties": {
          "personas": {
            "type": "array",
            "items": {
              "type": "object",
              "properties": {
                "id": {
                  "type": "string"
                },
                "version": {
                  "type": "integer",
                  "minimum": 1,
                  "default": 1
                },
                "name": {
                  "type": "string"
                },
                "nlDescription": {
                  "type": "string"
                },
                "semanticCore": {
                  "type": "object",
                  "properties": {
                    "geo": {
                      "type": "object",
                      "properties": {
                        "countries": {
                          "type": "array",
                          "items": {
                            "type": "string"
                          },
                          "default": [
                            "GB"
                          ]
                        },
                        "cities": {
                          "type": "array",
                          "items": {
                            "type": "string"
                          },
                          "default": []
                        },
                        "postcodeDistricts": {
                          "type": "array",
                          "items": {
                            "type": "string"
                          },
                          "default": []
                        },
                        "tvRegions": {
                          "type": "array",
                          "items": {
                            "type": "string"
                          },
                          "default": []
                        }
                      },
                      "additionalProperties": true
                    },
                    "demographics": {
                      "type": "object",
                      "properties": {
                        "ageMin": {
                          "type": "integer",
                          "minimum": 16,
                          "maximum": 99
                        },
                        "ageMax": {
                          "type": "integer",
                          "minimum": 16,
                          "maximum": 99
                        },
                        "gender": {
                          "type": "string",
                          "enum": [
                            "any",
                            "male",
                            "female"
                          ],
                          "default": "any"
                        },
                        "incomeBand": {
                          "type": "string",
                          "enum": [
                            "any",
                            "mid",
                            "high"
                          ],
                          "default": "any"
                        }
                      },
                      "additionalProperties": true
                    },
                    "firmographics": {
                      "type": "object",
                      "properties": {
                        "sicCodes": {
                          "type": "array",
                          "items": {
                            "type": "string"
                          },
                          "default": []
                        },
                        "seniority": {
                          "type": "array",
                          "items": {
                            "type": "string",
                            "enum": [
                              "c-suite",
                              "vp",
                              "director",
                              "manager",
                              "ic"
                            ]
                          },
                          "default": []
                        },
                        "companySize": {
                          "type": "string",
                          "enum": [
                            "any",
                            "smb",
                            "mid",
                            "enterprise"
                          ],
                          "default": "any"
                        }
                      },
                      "additionalProperties": true
                    },
                    "intentTopics": {
                      "type": "array",
                      "items": {
                        "type": "string"
                      },
                      "default": []
                    },
                    "interests": {
                      "type": "array",
                      "items": {
                        "type": "string"
                      },
                      "default": []
                    },
                    "exclusions": {
                      "type": "array",
                      "items": {
                        "type": "string"
                      },
                      "default": []
                    },
                    "searchNegativeKeywords": {
                      "type": "array",
                      "items": {
                        "type": "string",
                        "minLength": 1
                      }
                    },
                    "unresolvedConstraints": {
                      "type": "array",
                      "items": {
                        "type": "string",
                        "minLength": 1
                      }
                    }
                  },
                  "required": [
                    "geo"
                  ],
                  "additionalProperties": true
                },
                "confidence": {
                  "type": "object",
                  "additionalProperties": {
                    "type": "number",
                    "minimum": 0,
                    "maximum": 1
                  },
                  "default": {}
                },
                "createdAt": {
                  "type": "string",
                  "format": "date-time"
                }
              },
              "required": [
                "id",
                "name",
                "nlDescription",
                "semanticCore"
              ],
              "additionalProperties": true
            }
          }
        },
        "required": [
          "personas"
        ],
        "additionalProperties": true
      }
    }
  }
}

Operation constraints

Machine-readable metadata
{
  "x-response-schema-completeness": "envelope-only",
  "x-rate-limit": {
    "requests": 300,
    "windowMilliseconds": 60000,
    "key": "request IP",
    "headers": [
      "x-ratelimit-limit",
      "x-ratelimit-remaining",
      "x-ratelimit-reset"
    ]
  },
  "x-idempotency": {
    "policy": "not-generalized",
    "note": "There is no universal Idempotency-Key middleware. Only the documented endpoint mechanisms protect retries."
  }
}

Complete operation

OpenAPI
{
  "operationId": "get_api_v1_personas",
  "summary": "Read personas",
  "description": "Authenticated and advertiser scoped. Cross-tenant resource access returns 404. Product/channel entitlements also apply.",
  "tags": [
    "Personas"
  ],
  "security": [
    {
      "bearerAuth": []
    }
  ],
  "parameters": [],
  "responses": {
    "400": {
      "description": "Invalid request or unsupported fields",
      "content": {
        "application/json": {
          "schema": {
            "$ref": "#/components/schemas/Error"
          }
        }
      }
    },
    "401": {
      "description": "Missing or invalid authentication",
      "content": {
        "application/json": {
          "schema": {
            "$ref": "#/components/schemas/Error"
          }
        }
      }
    },
    "403": {
      "description": "Permission or product scope refused",
      "content": {
        "application/json": {
          "schema": {
            "$ref": "#/components/schemas/Error"
          }
        }
      }
    },
    "404": {
      "description": "Route or tenant-scoped resource not found",
      "content": {
        "application/json": {
          "schema": {
            "$ref": "#/components/schemas/Error"
          }
        }
      }
    },
    "409": {
      "description": "State, revision, approval, funding or idempotency conflict",
      "content": {
        "application/json": {
          "schema": {
            "$ref": "#/components/schemas/Error"
          }
        }
      }
    },
    "422": {
      "description": "Supplier configuration, capability or upstream refusal",
      "content": {
        "application/json": {
          "schema": {
            "$ref": "#/components/schemas/Error"
          }
        }
      }
    },
    "429": {
      "description": "Rate limit reached; wait before retrying",
      "headers": {
        "x-ratelimit-limit": {
          "description": "Maximum requests permitted in the current rate-limit window.",
          "schema": {
            "type": "integer"
          }
        },
        "x-ratelimit-remaining": {
          "description": "Requests remaining in the current window.",
          "schema": {
            "type": "integer"
          }
        },
        "x-ratelimit-reset": {
          "description": "Seconds until the current rate-limit window resets.",
          "schema": {
            "type": "integer"
          }
        },
        "retry-after": {
          "description": "Minimum seconds to wait before retrying.",
          "schema": {
            "type": "integer"
          }
        }
      },
      "content": {
        "application/json": {
          "schema": {
            "$ref": "#/components/schemas/Error"
          }
        }
      }
    },
    "500": {
      "description": "Internal error; inspect state before retrying a mutation",
      "content": {
        "application/json": {
          "schema": {
            "$ref": "#/components/schemas/Error"
          }
        }
      }
    },
    "503": {
      "description": "Dependency or authentication verifier unavailable",
      "content": {
        "application/json": {
          "schema": {
            "$ref": "#/components/schemas/Error"
          }
        }
      }
    },
    "2XX": {
      "description": "Successful response. Response schema completeness: envelope-only. The request contract is complete; nested service payloads are not yet fully modeled in OpenAPI. Inspect returned fields before generating a typed SDK.",
      "headers": {
        "x-ratelimit-limit": {
          "description": "Maximum requests permitted in the current rate-limit window.",
          "schema": {
            "type": "integer"
          }
        },
        "x-ratelimit-remaining": {
          "description": "Requests remaining in the current window.",
          "schema": {
            "type": "integer"
          }
        },
        "x-ratelimit-reset": {
          "description": "Seconds until the current rate-limit window resets.",
          "schema": {
            "type": "integer"
          }
        }
      },
      "content": {
        "application/json": {
          "schema": {
            "type": "object",
            "properties": {
              "personas": {
                "type": "array",
                "items": {
                  "type": "object",
                  "properties": {
                    "id": {
                      "type": "string"
                    },
                    "version": {
                      "type": "integer",
                      "minimum": 1,
                      "default": 1
                    },
                    "name": {
                      "type": "string"
                    },
                    "nlDescription": {
                      "type": "string"
                    },
                    "semanticCore": {
                      "type": "object",
                      "properties": {
                        "geo": {
                          "type": "object",
                          "properties": {
                            "countries": {
                              "type": "array",
                              "items": {
                                "type": "string"
                              },
                              "default": [
                                "GB"
                              ]
                            },
                            "cities": {
                              "type": "array",
                              "items": {
                                "type": "string"
                              },
                              "default": []
                            },
                            "postcodeDistricts": {
                              "type": "array",
                              "items": {
                                "type": "string"
                              },
                              "default": []
                            },
                            "tvRegions": {
                              "type": "array",
                              "items": {
                                "type": "string"
                              },
                              "default": []
                            }
                          },
                          "additionalProperties": true
                        },
                        "demographics": {
                          "type": "object",
                          "properties": {
                            "ageMin": {
                              "type": "integer",
                              "minimum": 16,
                              "maximum": 99
                            },
                            "ageMax": {
                              "type": "integer",
                              "minimum": 16,
                              "maximum": 99
                            },
                            "gender": {
                              "type": "string",
                              "enum": [
                                "any",
                                "male",
                                "female"
                              ],
                              "default": "any"
                            },
                            "incomeBand": {
                              "type": "string",
                              "enum": [
                                "any",
                                "mid",
                                "high"
                              ],
                              "default": "any"
                            }
                          },
                          "additionalProperties": true
                        },
                        "firmographics": {
                          "type": "object",
                          "properties": {
                            "sicCodes": {
                              "type": "array",
                              "items": {
                                "type": "string"
                              },
                              "default": []
                            },
                            "seniority": {
                              "type": "array",
                              "items": {
                                "type": "string",
                                "enum": [
                                  "c-suite",
                                  "vp",
                                  "director",
                                  "manager",
                                  "ic"
                                ]
                              },
                              "default": []
                            },
                            "companySize": {
                              "type": "string",
                              "enum": [
                                "any",
                                "smb",
                                "mid",
                                "enterprise"
                              ],
                              "default": "any"
                            }
                          },
                          "additionalProperties": true
                        },
                        "intentTopics": {
                          "type": "array",
                          "items": {
                            "type": "string"
                          },
                          "default": []
                        },
                        "interests": {
                          "type": "array",
                          "items": {
                            "type": "string"
                          },
                          "default": []
                        },
                        "exclusions": {
                          "type": "array",
                          "items": {
                            "type": "string"
                          },
                          "default": []
                        },
                        "searchNegativeKeywords": {
                          "type": "array",
                          "items": {
                            "type": "string",
                            "minLength": 1
                          }
                        },
                        "unresolvedConstraints": {
                          "type": "array",
                          "items": {
                            "type": "string",
                            "minLength": 1
                          }
                        }
                      },
                      "required": [
                        "geo"
                      ],
                      "additionalProperties": true
                    },
                    "confidence": {
                      "type": "object",
                      "additionalProperties": {
                        "type": "number",
                        "minimum": 0,
                        "maximum": 1
                      },
                      "default": {}
                    },
                    "createdAt": {
                      "type": "string",
                      "format": "date-time"
                    }
                  },
                  "required": [
                    "id",
                    "name",
                    "nlDescription",
                    "semanticCore"
                  ],
                  "additionalProperties": true
                }
              }
            },
            "required": [
              "personas"
            ],
            "additionalProperties": true
          }
        }
      }
    }
  },
  "x-response-schema-completeness": "envelope-only",
  "x-rate-limit": {
    "requests": 300,
    "windowMilliseconds": 60000,
    "key": "request IP",
    "headers": [
      "x-ratelimit-limit",
      "x-ratelimit-remaining",
      "x-ratelimit-reset"
    ]
  },
  "x-idempotency": {
    "policy": "not-generalized",
    "note": "There is no universal Idempotency-Key middleware. Only the documented endpoint mechanisms protect retries."
  }
}
Download the complete specification, including shared schema components →